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Ceasefire On Page SEO Enhancements


My goal with the Ceasefire website was to create a way for the site owners to set custom titles, meta keywords, and descriptions for each of the site’s static pages. To accomplish this I created a single XML file that contained all the meta data for each of the static pages. When a page was accessed, the page loader would reference this XML document and inject the appropriate information into the header.

This technique worked great considering the static nature of the existing site design. Future SEO title and description tweaks could now be found easily and modified without the need to open every page file. I would normally store this type of information in a database and create and administration for it but that was out of the scope of this project.

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